Dear Denier is Nordic design at its best. Aesthetic and functional minimalism without compromise. We combine design with state-of-the-art production in sustainable factories in Italy. Using sustainable materials such as recycled nylon, recycled elastane, recycled wool, traceable natural fibres and even leftovers from other companies’ production processes.
We bring extremely durable and sustainable fashion products to consumers who are tired of the negative impact of the textile industry through its harmful products and disregard for people and nature.
We say it’s all about caring. Caring for yourself, the ones you hold dear and the future to come.
We say it’s all about change. Be conscious. Be curious and challenge the status quo through your smallest actions. And let us form a wave of change together.
When you choose socks and tights from Dear Denier you fuel change. Change through caring.
We have a dream...
About a healthy future. A future where all consumers and all manufacturers agree that the climate crisis is real and something we can fix by standing together and make the right decisions. Not driven by capital but by purpose.
The hosiery industry and consumption is broken. And has been for more than 60 years. Hosiery was once a luxury good made to last. Now, hosiery is to more than 80% of consumers a product we buy alongside our groceries. Consumers has for too long accepted hosiery to be a single-use product. But we can do better. It does not have to be this way. We can use hosiery and protect our planet and the people who make the products at the same time.
our mission
Our mission is to overcome the environmental and ethical challenges of traditional hosiery production and make the most sustainable products possible without compromising on the quality.
Our approach merges science and fashion and we work closely with innovative yarn and hosiery manufacturers as well as with scientists in the field of sustainability.
Our methods enables us to significantly reduce CO2 emissions, pollution, water and energy consumption.
learn more about our sustainability ⟶